CNN’s Tapper brings in PR crisis guru amid criticism of Biden cover-up book

CNN anchor Jake Tapper retained the services of a crisis public relations specialist to assist with the release of his new book on the cover-up of former President Joe Biden’s mental decline.

Tapper and co-author Alex Thompson of Axios reportedly brought in Heller Co. CEO Risa Heller to offer advice on how to make the rolling out of the upcoming “Original Sin: President Biden’s Decline, Its Cover-up and His Disastrous Choice to Run Again,” as “smart as possible,” according to media reports.

Heller, who has been described as the “queen of scandal PR” and the “warrior of choice” for “cancellable elites,” has previously assisted clients with touchy reputations including former CNN boss Jeff Zucker, Theranos founder Elizabeth Holmes who was convicted of defrauding investors, disgraced Democrat Anthony Weiner, and CNN Zoom masturbator Jeffrey Toobin.

Jake Tapper hired a crisis PR group that repped Elizabeth Holmes, Jeffrey Toobin, and Anthony Weiner to teach him how to be ‘nicer’ to critics. — Free Beacon

— Mollie (@MZHemingway) May 15, 2025

The whiny propagandist has been savaged for trying to portray himself as a hero with the belated book on Biden, published long after it could have made a difference in what could be the biggest political scandal in the nation’s history, that a man who was effectively a mentally impaired dementia patient was at least technically in charge of the United States of America.

Tapper, like the rest of the mainstream media, was an active participant in the “cover-up” that he now seeks to spin to his advantage, parlaying the book into millions of dollars and the repair of his own tarnished reputation and he evidently has decided that the task requires a professional PR guru to assist with the heavy lifting.

Pulitzer Prize-winning journalist Glenn Greenwald, who recently described Tapper’s promotion of his book as the “most brazenly fraudulent scam,” remarked on the CNN propagandist’s hiring of the firm, stating that it’s been working to get outlets to attack him in order to discredit him as a critic.

Jake Tapper’s crisis PR firm (which he needs) has been trying to get various outlets to publish attacks on me for the stories I’ve done documenting the fraud of his book tour. He’s then promoting the articles himself.

The evidence of his behavior speaks loudly for itself. And: https://t.co/Xp934kagv6 pic.twitter.com/3w6l9JnCO7

— Glenn Greenwald (@ggreenwald) May 16, 2025

Other X users also weighed in on the typically slimy move by Tapper as he tries to distance himself from the gaslighting of America that there was nothing wrong with Biden and that his critics were conspiracy theorists passing around “cheap fakes,” the term concocted to suggest that videos of the ex-president’s senior moments were doctored.

Tapper hired a crisis PR firm lmao

— Emma-Jo Morris (@EmmaJoNYC) May 16, 2025

Whoa! A crisis PR expert? That sends the message that even access journalism’s golden boys know their product stinks so bad it needs a hazmat team before it hits the shelves.#sad #CleanUpOnAisle4

— Atticus Stryker (@TAFORU) May 15, 2025

Tapper needs a PR crisis person for his personal brand as a journalist now

But, it won’t help fix the damage

(Brian Stelter is doing all he can to help with *volunteer PR assistance* in his Reliable Sources newsletter, tho)

— Susan (@susanbordson) May 15, 2025

This reminds me of when OJ killed his wife and her boyfriend, was acquitted, and then wrote a book about how he did it.

— bizzywiddaglizzy (@arizonacleaner) May 16, 2025

Lmaooo why he thought this was book was a good idea when he was running cover for the Biden Administration for years is beyond me

— B. Jones (@B_Jones2009) May 16, 2025

He could hire 10 PR experts, I will not purchase.

— IslandGirl☮ (@IslandG41370138) May 15, 2025

Crisis is he’s a joke. Not sure how you clean that up…

— Dan Lightfoot (@SellinghomesAz) May 16, 2025

“I actually feel sorry for anyone who has to clean up Jake Tapper’s mess and try to defend his reputation. Hope the money is good because that’s very hard and thankless work,” Greenwald quipped in another post to X.

“Original Sin” hits bookshelves on Tuesday and the media B.S. to portray themselves as real journalists will be intense, with Tapper as the most energetic shoveler.

Staff Writer

Chris Donaldson is an ordinary American who is concerned about rampant corruption as well as the ongoing attacks on our way of life by those who have contempt for our hard-earned freedoms. A Navy veteran, he has been a frequent contributor to conservative websites and resides in Florida.

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