Linda Yaccarino announced on Wednesday that she is stepping down as CEO of X, Elon Musk’s social media platform, after two years in the role.
BREAKING: The CEO of just resigned, Linda Yaccarino.
— Eric Daugherty (@EricLDaugh) July 9, 2025
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“When @elonmusk and I first spoke of his vision for X, I knew it would be the opportunity of a lifetime to carry out the extraordinary mission of this company,” Yaccarino wrote in a post on X.
“I’m immensely grateful to him for entrusting me with the responsibility of protecting free speech, turning the company around, and transforming X into the Everything App.”
Yaccarino did not provide a reason for her resignation and did not indicate her next professional steps.
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In her farewell message, she praised the company’s progress during her tenure, referring to what she called a “historic business turnaround.”
She cited improved advertiser relations, enhanced child safety efforts, and the company’s ongoing transition into a broader technology platform as key developments during her leadership.
She also referenced the March 2025 acquisition of X by Elon Musk’s artificial intelligence venture, XAI.
The deal, completed as an all-stock transaction, valued X at approximately $33 billion.
Yaccarino noted that “the best is yet to come” as the company moves forward under the XAI umbrella.
After two incredible years, I’ve decided to step down as CEO of .
When @elonmusk and I first spoke of his vision for X, I knew it would be the opportunity of a lifetime to carry out the extraordinary mission of this company. I’m immensely grateful to him for entrusting me…
— Linda Yaccarino (@lindayaX) July 9, 2025
Elon Musk also acknowledged Yaccarino’s departure with a post on the platform, thanking her for her contributions but not naming a successor.
Thank you for your contributions
— Elon Musk (@elonmusk) July 9, 2025
The company has not released further information regarding leadership transition plans.
Yaccarino joined X in mid-2023, following Musk’s announcement that he would appoint a new CEO to focus on business operations while he shifted his focus toward product development and technological innovation.
Prior to her appointment, Musk held the CEO title for approximately seven months following his purchase of Twitter in late 2022 for $44 billion.
The rebranding of Twitter to X under Musk’s ownership was part of a broader strategic shift aimed at transforming the platform into what he described as an “everything app.”
However, the company has faced ongoing challenges, particularly in maintaining advertising revenue and reassuring major brands about content moderation policies.
Yaccarino brought significant experience from her previous role as an executive at NBCUniversal, where she had worked for more than a decade.
Her tenure at NBC included efforts to reshape the company’s advertising approach within what was described as a “$70 billion premium video ecosystem.”
At X, Yaccarino was involved in restoring relationships with advertisers, forging partnerships with entertainment and media entities, including WWE, and supporting content creators.
She also testified before the Senate Judiciary Committee on the platform’s efforts to combat child exploitation and improve online safety.
The company has not disclosed who will assume Yaccarino’s responsibilities going forward or whether a new CEO will be appointed immediately.
Her departure comes at a time of continued transition for the platform as it integrates further with Musk’s broader technology and artificial intelligence ventures.
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